Modern Bakery Moscow, is one of the most significant business events of the bakery and confectionery industry and the leading specialized exhibition in Russia and CIS countries.
The trade fair demonstrated products and technologies of the following sectors: food processing, ingredients and raw materials, packaging, shopfitting, refrigeration technologies, cleaning and hygiene, services.
The exposition took two exhibition pavilions: Pavilion Forum and Pavilion 7 (Halls 3, 4, 5, 6).
231 exhibitors from 25 countries presented their products. 16,048 specialists from 48 countries visited the trade fair this year.
All Key Market Players Participate in the Trade Fair
The geography of companies, which take part in Modern Bakery Moscow, is traditionally extensive: Austria, Germany, Belarus, Belgium, China, Croatia, Czech Republic Finland, France, Greece, Hungary, Iran, Italy, Kazakhstan, Lebanon, Lithuania, Netherlands, Republic of Korea, Russia, Slovenia, Spain, Sweden, Turkey, United Kingdom, and USA.
The exposition of Russian companies was represented by such leaders of the market as: Voskhod, NHL Group, SEMZ, LESAFFRE, Shebekinsky plant, Solar products, Tver plant of food equipment and many others.
Among the representatives of foreign companies are such famous companies as: Backaldrin, Berner Ladenbau, Debag, J4, König, Machinen, Diosna-Miwe, Revent, Rondo, Tecnopool, Wachtel and many others.
Traditionally, an extensive program of events, which includes symposiums, seminars, master classes and competitions, was held at the exhibition.
For the first time master classes were held at three different areas in two pavilions of the Fair.
The Ministry of Agriculture of the Russian Federation, the Russian Union of Bakers, the Union of Food Ingredients producers, the Union of Ice Cream Producers, the International Industrial Academy, the Research Institute of Bakery Industry, the Research Institute of Confectionery Industry, and leading universities of the food industry supported Modern Bakery Moscow 2018.
The company Debag, the permanent participant of the exhibition and the leading manufacturer of furnaces in the world, became the gold sponsor of Modern Bakery Moscow 2018.
The success of the exhibition is indicated not only by the figures, but also by the participants' feedback.
Victor Petri, Head of Sales in CIS and Baltic States
"We consider participation in Modern Bakery Moscow very important for the company. Especially for the exhibition, we have prepared a new stand that reflects the spirit of our company: many years of experience in combination with innovative technologies. This year we met here our competitors who came to the exhibition as visitors. Next year they plan to participate with the stand. "
Bulgakov Igor, distribution network director
"We see the progress in the development of the exhibition. Comparing with the last year, there are more target visitors. We expect that the number of the companies participating in the exhibition will also increase".
Obukhov Artem, Sales Manager
"We are pleased with the exhibition; above all, it’s important that we met not only our old partners, but also got new contacts”.
Mirko Riondato, Sales Manager
"We didn’t expect such a result; we are very pleased that we met new customers and have already discussed specific cooperation issues with them. We are waiting for the offer to participate in the exhibition Modern Bakery Moscow 2019 ".
Novelties of Modern Bakery Moscow 2018
This year Modern Bakery Lab has appeared as the laboratory of ideas and a platform of thematic solutions represented by 3 product groups: laboratory of packaging, laboratory of ingredients and laboratory equipment. 13 companies took part in the first laboratory of the Modern Bakery Moscow. Among them: Basis, Printing company "Paradigm", Sanpak print, Ekan, Margaron, Döhler NF and BI, Agrokombinat Tambovkrahmal and other interesting companies whose products were interesting both for professionals and newcomers of the market.
This proves that there is growing interest for bakery and confectionary market.
Fringe program is an integral part of Modern Bakery Moscow
Every year fringe program, supported by partners of Modern Bakery Moscow, attracts more and more professionals of the bakery and confectionery industry. More than 20 events were organized and held this year.
On the first day of the exhibition on March 12, after the opening ceremony, was held a press conference: "Bakery and Confectionery Industry of Russia: the drivers of growth, prospects of/for modernization, personnel policy"
The Moscow State University for Management and Technology after K.G.Razumovsky organized a conference “Business accelerator for young scientists and students” as well as the Eurasian Baking Leaders' Forum "Bread and Health of the Planet".
The International Industrial Academy organized a symposium "Bread is the basis of a healthy diet". In addition, the International Industrial Academy has become the organizer of the All-Russian Competition "The Best Bread of Russia - 2018" - a public tasting and a ceremony of awarding winners.
Experts answered all questions related to technical regulation and standardization of the bakery industry during the expert discussion with the support of the Research Institute of Bakery Industry. More to it, with the participation of the Research Institute Bakery Industry, were organized a panel discussion: “Quality and safety control of food (Rospotrebnadzor, Roskachestvo): subjects, method and interaction with market players”.
All features of marking and information falsification of confectionery products were discussed at the seminar “Research Institute of Confectionery Industry”.
The St. Petersburg Institute of Management and Food Technologies organized the business club where participants shared their experiences in regional practices.
The topic of choosing between buying a franchise or starting a business from scratch raises many questions and disputes, that is why the seminar “Bakery: Business or Fashion? Franchise, purchase or starting from scratch. Which way is more profitable?” aroused great interest among visitors.
An event on a new topic: “Brand, packaging and trade - components of successful sales” was held with the support of Vatel Marketing and the School of Food Industry Management.
During the days of Modern Bakery Moscow technologists were trained in the "School of Modern Bakers and Confectioners", organized with the assistance of leading universities.
On 3 different zones professionals were demonstrating their works during 4 days of the fair. Topics of the master classes were the following: "Novelties of ingredients and raw materials", "Bread and Pastry 2018" and "Confectionery art class”.
Participants of the contest for the ready confectionery showpieces demonstrated their artworks in the following nominations: "Best caramel product"; "Best chocolate product"; "Best dough product "; "Bread-based basis pictures painted with spices"; "Cakes decoration"; "Author's cake".
During all days of the fair visitors and exhibitors could see the Russian national team training in bakery competence of the WorldSkills Russia.
See you at the anniversary XXV Modern Bakery Moscow 12-15 March 2019!